Aug 14

Before getting started with Photoshop, we all should have first visited the “Edit > Preferences” menu and change the “Performance” settings to fit our personal taste and computer specifications, but this isn’t always the case – in many situations designers simply forget these aspects.

If you never changed the default performance settings in your Photoshop or you just want to double check them to improve the Photoshop performance, here are 10 important and useful points that you may want to consider.

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Aug 01

guessworkCreativity breathes life into successful websites. However, creative ideas and solutions can sometimes seem like guesswork—and guessing is risky business. So what can designers do to show clients they’re using a solid strategy and have the best intentions? The following exercises are a great way to start discussing and documenting aspects of design to help clients shed their fear of creativity and encourage them to join the design process.

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Jul 12

Learn how to use Google Analytics to find your best performing keywords in Google AdWords and adjust your campaigns to increase the return on your advertising investment.

Jul 11
magento-logo2

Part 1: This is Part 1 of 2 videos showing Multiple Websites/Stores. Part 2 will go into more detail about store views and multiple stores under the same website.

This screencast from johannes, Magento focuses on one of the more powerful Magento features, the ability to manage multiple Online storefronts from a single administration panel.

This functionality allows an online merchant to centrally manage all facets of a business from one location, while selling through multiple online stores. The first video goes through the basics of creating a completely separate website within the Magento installation, to be controlled from the same admin.

Below are the necessary steps to do this, carried out and recorded on the 0.9.17740 version of Magento:

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Jul 11

Introduction

Most of the debates on the importance of design in business are usually focused on how aesthetics affect a business’s bottom line. Whether it’s Facebook vs Myspace or Microsoft vs Apple, the argument is a lot like the infamous invisibility vs flight hypothetical. With absolutely no data, it can be argued on several levels and, in the end, often say more about the person than the companies involved.

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Jul 11

Pablo Picasso, the first living artist to be featured in the Louvre, influenced the artistic world in a uniquely original way. So why is he known for saying “Good artists copy, great artists steal”?


It’s true. Picasso really said, “Good artists copy, great artists steal.” Or at least, since his death in 1973, everyone believes he said that.

But why? Why would someone as original as Picasso say something as ironic as that? And what did he mean? Google Picasso’s quote, and you’ll find plenty of opinions and interpretations as to what he really meant.

My intent here, then, is to uncover one possible interpretation. This interpretation involves three levels of design, each of which:

  1. involves some aspect of copying or stealing,
  2. shows increasing design maturity, and
  3. adapts Picasso’s quote to modern graphic design.

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Jul 11

Learn how Google Analytics and Site Search can improve content discovery and landing page relevancy for your online advertising spend.

Jul 10
Jul 10

In this screencast we will walk you through the setup of Magentos interface and theme directory, as well as how you can go about creating and assigning a new theme to your store front.


Jul 10
Jul 10

Magento Groups are the easiest way to coordinate with your fellow community members on various projects to help you accomplish your goals with Magento. This screencasts demonstrates how to create a new group and shows you what groups can do.


Jul 10

One of the most valuable Enterprise Edition features is the ability to create, edit, and test new store content on a Staging web site. The live store remains untouched and customers can keep shopping while you update the site and develop new exciting content. Create new marketing campaigns, update your product catalog, test new designs, and enable new features in a safe environment separate from your live business.


Jul 10

Google AdSense is the easiest and quickest way to make your website, of any size, profitable. Sign-up, generate your ads and copy & paste the code into your web page, and…well, that’s it really. You are earning money. It works by by reading keywords from your content, and then displays content related text and image ads, thus enabling ads specifically targeted to your site and readers.

Of course, there is a lot more to Adsense, but in a nutshell that covers it. This post is not about Adsense and its simplicity, though. This post is about understanding Adsense and all its rules, optimization and ad placement, but mainly it’s about maximising your sites potential earnings using the different types of ads that Google offers. You could use text, image or video ads, or you could display ads within your RSS feed, search, mobile content or applications. Yes, there is a lot to cover.

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Jul 10

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Let’s face it. Some days, you want to just fire your clients. You go through one too many comps, iterations or edits and you’ve had enough. It has happened to everyone at least once and I’d be lying if I said it won’t happen again; you get to the end of a project and realize that you would have made more per hour flipping burgers at McDonald’s. Thankfully, as with most common problems, there are a few simple guidelines that you can follow to help make sure that you’re never working for below minimum wage.

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Jul 10
Jul 10

Configuring Tier Pricing – Magento Screencast
English, by Magento
Magento makes it easy for you to implement tier-pricing for products that are often bought in bulk, like print cartridges or office supplies. In this screencast, we show you how to add tier pricing to any product in your catalog.


Jul 10

Every aspect of your products, from the price to the image, is classified in Magento as an Attribute. This screencast guides you through the creation of an attribute and an attribute set, helping you get the most out of Magento’s efficient attribute management system.


Jul 10

Magento DataFlow is a framework for creating components that are used in data exchange processes.


Jul 10

Each member of your staff does different things for your store, and therefore, not everyone should have the same access to your entire backend. This screencast demonstrates how to create an account for each member of your staff, and give them access to only what they need.


Jul 10

Creating customized transactional e-mails like new account alerts and order confirmations is made easy with Magentos Transactional E-mail templates. In this screencast, learn how to create transactional e-mails and assign them to different actions within your store.