Part 1: This is Part 1 of 2 videos showing Multiple Websites/Stores. Part 2 will go into more detail about store views and multiple stores under the same website.

This screencast from johannes, Magento focuses on one of the more powerful Magento features, the ability to manage multiple Online storefronts from a single administration panel.

This functionality allows an online merchant to centrally manage all facets of a business from one location, while selling through multiple online stores. The first video goes through the basics of creating a completely separate website within the Magento installation, to be controlled from the same admin.

Below are the necessary steps to do this, carried out and recorded on the 0.9.17740 version of Magento:

Continue reading »

Pablo Picasso, the first living artist to be featured in the Louvre, influenced the artistic world in a uniquely original way. So why is he known for saying “Good artists copy, great artists steal”?

It’s true. Picasso really said, “Good artists copy, great artists steal.” Or at least, since his death in 1973, everyone believes he said that.

But why? Why would someone as original as Picasso say something as ironic as that? And what did he mean? Google Picasso’s quote, and you’ll find plenty of opinions and interpretations as to what he really meant.

My intent here, then, is to uncover one possible interpretation. This interpretation involves three levels of design, each of which:

1. involves some aspect of copying or stealing,
2. shows increasing design maturity, and
3. adapts Picasso’s quote to modern graphic design.

Continue reading »

By using Google Analytics with your Ecommerce website, you can gain valuable insights about your transactions, ROI, and customers.

Let’s face it. Some days, you want to just fire your clients. You go through one too many comps, iterations or edits and you’ve had enough. It has happened to everyone at least once and I’d be lying if I said it won’t happen again; you get to the end of a project and realize that you would have made more per hour flipping burgers at McDonald’s. Thankfully, as with most common problems, there are a few simple guidelines that you can follow to help make sure that you’re never working for below minimum wage.

Continue reading »